My Website

Strategy

An open planner displaying a detailed schedule for Tuesday and Wednesday, including tasks such as creating freelance accounts and organizing activities. A pen is placed on the planner, and the pages are filled with handwritten notes outlining tasks, time blocks, and projects.

My Journey

Years of hands-on experience crafting strategies that connect clear goals with real-world actions.

Core Beliefs

Strategy is about choices, not just tasks.

Building Winning Plans

Clear Goals

A woman with long hair is writing on a whiteboard. She is using sticky notes and markers to organize and plan a strategy. The board has various handwritten notes and symbols related to marketing and digital education.

Where To Play

Choosing the right customers and channels prevents spreading efforts too thin, guiding precise market targeting.
Three people are in a meeting room. One person is standing and pointing to a whiteboard filled with diagrams and flowcharts, while the other two are seated at a table with laptops and notebooks. The atmosphere appears focused and collaborative.

How To Win

We build a lasting edge through quality, cost advantages, or specialized expertise unique to our vision.
A person is holding a white chess piece, likely a rook, over a board in a strategic move. The focus is on the hand and the piece, while a black knight sits on the board. Other chess pieces are blurred in the background.

Core Capabilities

Identifying key skills and systems ensures we have the tools to support our winning approach daily.
A wooden table with various items arranged on it including a crumpled piece of paper with the words 'Marketing Strategy', an iron, a pot plant, three markers, and two books. One of the books is titled 'A Designer's Guide to Marketing and Pricing'.

How To Win

Aligning and prioritizing resources means making deliberate trade-offs to keep our strategy on track.

Get Started

Ready to turn your vision into a focused, actionable strategy? Let’s make it happen.
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Feedback

My website’s clear strategy helped us focus on what truly matters, turning plans into real progress every day.